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High and Low Contextual Communication Orientation

Page history last edited by n.schadewitz@... 16 years ago

This dimension describes a culturally varying phenomenon of how much contextual information is given through verbal or nonverbal language. In High Context Communication, most of the meaning transmitted in the communication process is in the context i.e. the immediate surroundings or cul- tural implicit knowledge, while very little is actually in the ver- bally transmitted message. In contrast, a culture in which most things are explicitly stated is a Low Context Communication culture.

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